INSPIRATION

All the beauty and uniqueness of the SoAllure world

CAMPAIGN

#CONTEMPORARYOLDSTYLE | SS 2024

SoAllure Spring Summer is #contemporaryoldstyle. A perfect mix between refined composition and casual look, which allows you to express the combination of contemporary-modern and the best of "old style".

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MAIN COLLECTION

#ROCKROMANTIC | SS 2024

The mood becomes chic if (in addition to the overlapping of fabrics and colors like light blue, cobalt, cameo, champagne) you play on the search for "see-through" looks, with dresses, skirts and tops that give a veiled bon ton transparency and a lot of #rockromantic sensuality.

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EDITORIAL

PRESS

The unmistakable SoAllure style on magazines and newspapers.

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#FINDYOURALLURE

PRESS

The distinctive trait of those who love SoAllure.

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