BE YOURSELF, FEEL YOURSELF

The mission of the Fall Winter 2022 SoAllure collection is “be yourself, feel yourself”. Personality comes out of the individual sphere and the desire to be yourself becomes an inclusive strengthness.

ADV

Fall Winter 2022

Oversized knitwear in the morning, comfortable suits during working hours, short jackets and tight-fitting legs outside the office, sensual dresses in the evening: the surprising SoAllure femininity for Fall Winter 2022.

COLLECTION

Fall Winter 2022

“Allure” is a unique mix between elegance and sophistication. Discover it in vibrant shades and sunny fantasies, with a fluid and amazing concept of fashion.

#FINDYOURALLURE

Il tratto distintivo di chi ama SoAllure.

@SOALLURE

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